Posts Tagged ‘Cool’
I can’t get enough of this!
This really funky bit of advertising was for Wordsworth books by Saatchi and Saatchi AtPlay, and has a brochure come alive to visually depict what the words on the page are-it’s so cool it’s practically geek. I’ll let you watch the video to better understand what I mean (you’ll need to click through to see it; I can’t seem to link to it from here). The coolest part is that this took place in the V&A Waterfront right here in my hometown!
The advertising is being called “augmented reality”, and I suspect we’ll start seeing a lot of this in months to come. I like the direction that advertising is going: it’s becoming more than just telling consumers what and where and why, and actually involving consumers. What do you think about this?
This is oldish news, but it’s still so insane it’s cool. A gravestone manufacturer in Japan has started offering QR Codes on the stones it churns out. The code is readable by properly outfitted mobile phones, and reading the code will open the phone’s browser window and link to a web site with details and (pre-death) photos of the deceased.
It’s a good way of remembering the deceased, but the question is how long the technology will be viable. Mind you, I can just see a new hobby forming: tomb hunting! Collect them all! “I’ll trade you a Jenkins QR for the Watkins QR you have there!”
I hate cutting watermelon (on two counts: 1. from the time I almost amputated a finger and 2. from the time I had to carve one because we didn’t have a pumpkin), and I’m not too fond of the seeds that come with it either, so I was interested to see this article at Instructables on how to hack your watermelon by cutting it along the seed line. This enables you to remove the seeds in one fell swoop, as it were, leaving just sweet, delectable watermelon flesh. The other option is to eat the seeds, but I was warned by someone of authority that swallowing watermelon seeds will make a watermelon plant grow in my stomach.